Last updated September 15, 2008
Social Hour, Inc. (“SOCIAL HOUR”) has developed a set of technologies and processes to allow advertisers to deliver targeted content across the online websites and applications (“Network Sites”) who wish to display such content (the “Network”).
We consider the protection of your privacy to be of utmost importance in how we conduct our business and provide our services. This Privacy Policy applies to our website and the services provided through our Network and describes what data we collect, how we use this data to provide our services, when and to whom we disclose such data, and how you can opt out of the data collection we perform as well as our advertising services.
Use of Personally Identifiable Information: SOCIAL HOUR Service
SOCIAL HOUR will access your picture and first name voluntarily provided by you to your Network Site – provided that your profile is not marked “private” – to display in advertisements shown to others within the Network Site for which you have provided this information. This information is accessed through SOCIAL HOUR tags utilized by third party Publishers in their own Applications on Network Sites.
Use of Non-Personally Identifiable Information: SOCIAL HOUR Service
Publishers may place a SOCIAL HOUR tag on a Network Site to help us ensure advertisements served are correctly targeted. These tags are used to match visitor browsing behavior to the correct audience profile for advertisement targeting purposes (that is, to permit advertisers to deliver advertisements that are appropriate for their products or services). See the “Log Data” section below to see what information SOCIAL HOUR receives from such tags and how we use it. Check the privacy policies of Publishers tagged with SOCIAL HOUR tags for information regarding how they use such information.
In addition, when you visit a Network Site, such Network Site may access and collect certain information from you. This may include, but is not limited to, your Network Site ID for which that Network Site resides within, non-personal profile data you disclose to the Network Site such as gender, age, photo, city location, other Network Site IDs you communicate with as part of your interaction with the Network Site, advertisements that were delivered to you and that you clicked on, and other click-stream data. This data may be shared with SOCIAL HOUR and we will use such data to deliver more targeted content to you while visiting Network Sites.
Use of Behavioral Data: SOCIAL HOUR Service
SOCIAL HOUR will assemble non-personal behavioral, demographic and location data to create audience segments. These audience segments represent large amounts of information that have been aggregated into anonymous groups. When an advertisement is served, our advertisement server accesses this data to match the target audience with the appropriate audience segment, with only aggregate data retained by SOCIAL HOUR. This aggregate behavioral data is associated to the browser’s cookie as well as the user’s social network ID assigned by the Network Site the Application resides within.
Use of Cookies: Social Hour Site
You can instruct your browser, by changing its options, to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. If you do not accept cookies, however, you may not be able to use all portions or have access to all features or functionality of the SOCIAL HOUR Site. You may also instruct your browser, by changing its privacy options, to restrict the use of third party cookies.
Use of Cookies: SOCIAL HOUR Service
We also use cookies when you visit a Network Site with Applications tagged by Publishers with SOCIAL HOUR tags (we use a feature of your browser to set one or more cookies on your computer) to collect Log Data, as described in the Log Data section below).
You can instruct your browser, by changing its options, to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. If you do not accept cookies, however, you may not be able to use all portions or have access to all features or functionality of the Network Sites.
Log Data
For purposes of this Privacy Policy, “Log Data” may include but is not limited to such information such as your computer’s Internet Protocol (IP) address, your browser type, your browsing behavior (including your activities on a website), the webpage you were visiting before you came to a website (the referring HTTP location), what pages on a website you visit, the time spent on those pages, information you search for on a website, access times and dates, and other statistics.
Use of Log Data: SOCIAL HOUR Site
When you visit the SOCIAL HOUR Site, whether as a registered user to the site or a non-registered user just browsing, our servers automatically record and collect Log Data sent by your browser. We use Log Data to monitor and analyze use of the SOCIAL HOUR Site and services, and for SOCIAL HOUR Site’s technical administration, to increase the SOCIAL HOUR Site’s functionality and user-friendliness, and to better tailor it to our visitors’ needs. For example, some of this information is collected so that when you visit the SOCIAL HOUR Site again, it will recognize you and will be able to serve content, advertisements, and other information appropriate to your interests.
We do not link Log Data collected on the SOCIAL HOUR Site to any other personally identifiable information about you or otherwise attempt to discover your identity.
Use of Log Data: SOCIAL HOUR Service
Third Party Registration Data: SOCIAL HOUR Service
Log Data and Aggregate Information.
We may share the following information with third parties, including, but not limited to, the above vendors that support the operation of our services and entities involved in the delivery of advertisements: Log Data collected on both the SOCIAL HOUR Site and the Network Sites hosting Applications tagged with SOCIAL HOUR tags (as described in the Log Data section above), as well as aggregated anonymized information resulting from the analysis of such Log Data for a variety of purposes, including, but not limited to, conducting industry, traffic and demographic analysis, and enabling Network Sites to deliver to advertisers audience segments that are appropriate for their products or services.
Service Providers.
We may employ third party companies and individuals to provide and facilitate the SOCIAL HOUR services, to provide the services on our behalf, to perform services related to administration of the Network (including, without limitation, maintenance, hosting and database management services, and administration). These third parties have access to your personally identifiable information and Log Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose. Personally identifiable information shared with these service providers includes, but is not limited to, your name, email address, phone number, home and business postal address, and credit card or other billing information.
Agents.
We use PayPal to both bill and credit advertisers/publishers for services. This company does not retain, share, store, or use personally identifiable information for any other purpose. Personally identifiable information shared with PayPal includes, but is not limited to, you name, email address, phone number, home and business postal address, and credit card or other billing information.
Compliance with Laws and Law Enforcement.
SOCIAL HOUR cooperates with government and law enforcement officials and private parties to enforce and comply with the law. We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights, the rights of others, and/or comply with a judicial proceeding, court order, or legal process.
Business Transfers.
As we continue to develop our business, we or our affiliates may sell, transfer, buy or otherwise share some or all of its assets to, from or with other businesses or entities in connection with a merger, acquisition, reorganization, or sale of assets or in the event of bankruptcy. In such transactions, any Log Data and non-personally identifiable information we have collected from you may be one of the transferred business assets. In addition, our prospect and customer lists would be considered a business asset and would also be included as part of a sale of our assets. You will have the opportunity to opt out of any such transfer if the new entity’s planned processing of your information differs materially from that set forth in this Privacy Policy.
Promotional Purposes.
We do not share, rent, or trade any personally identifiable information with any third party for promotional purposes.
Security
We restrict access to nonpublic personally identifiable information about you to personnel who are authorized to handle that information. We also maintain physical, electronic, and procedural safeguards to guard your nonpublic personally identifiable information. If you have any questions about the security on our Site, you can email us at privacy@SocialHour.com.
Opting Out of SOCIAL HOUR’S Services
You can email us at opt-out@socialhour.com to opt-out of SOCIAL HOUR’s data collection, cookies, and use of data already collected from you. Note that if you have accounts on multiple Network Sites, you will need to repeat this opt-out process for each account on Network Sites. Our servers store your decision to opt-out for each account on a Network Site. If you use a new account on a Network Site, you should repeat this opt-out process for that new account.
International Transfers
Your information may be transferred to, and maintained on, computers located outside of your state, province, country or other governmental jurisdiction where the privacy laws may not be as protective as those in your jurisdiction. If you are located outside the United States and choose to provide information to SOCIAL HOUR, please be advised that we transfer personally identifiable information to the United States and process it there. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.
Links to Other Sites.
The SOCIAL HOUR Site may contain links to other websites. If you choose to click on another third party link, you will be directed to that third party’s website. The fact that we link to a website is not an endorsement, authorization, or representation that we are affiliated with that third party, nor is it an endorsement of their privacy or information security policies or practices. We do not exercise control over third party websites. These other websites may place their own cookies or other files on your computer, collect data, or solicit personally identifiable information from you. Other websites and services follow different rules regarding the use or disclosure of the personally identifiable information you submit to them. We encourage you to read the privacy policies or statements of the other websites you visit.
Our Policy Toward Children
We do not knowingly collect personally identifiable information from children under 13. If a parent or guardian becomes aware that his or her child has provided us with personally identifiable information without their consent, he or she should contact us at privacy@SocialHour.com. If we become aware that a child under 13 has provided us with personally identifiable information, we will delete such information from our files.
Changes to Our Privacy Policy
The issue of privacy, especially within social networks, is an evolving one. SOCIAL HOUR is committed to the constant monitoring and examination of its privacy practices, and may, from time to time, institute changes to its Privacy Policy. In the event of any changes to the Privacy Policy, we will promptly make changes to this Privacy Policy to disclose such changes. If we make material changes to this policy, we will notify you here, or by means of a notice on our home page.
Contacting Us
To contact us for more information or for questions regarding our Privacy Policy, please send correspondence to the following address:
Social Hour, Inc
Privacy Policy Inquiry
185 Berry St. STE 4809
San Francisco, CA 94107
privacy@SocialHour.com